Why Bogotá?
BOGOTÁ: AN ATTRACTIVE MARKET
Bogotá has a market of more than 7.9 million inhabitants supported by a solid and diversified economy. In 2021, the city contributed 25% of its GDP to the total number in Colombia, with an increasement of 9,3% in 2022. This is one of the largest and most dynamic markets in the region.
The productive structure of the city is diversified and has been consolidated as the country·s service center. Artistic activities represent a wide contribution to the GDP thanks to the peak of concerts, conventions, social and business events in the city. It·s the financial capital of Colombia, and it generates almost half of the GDP of that sector in the country.
- Bogotá is the largest business platform in Colombia, where more than 426 thousand active companies are located.
- According to the IMD ranking for 2022, Colombia stands out in the economic performance cathegory, showing progress in international commerce.
- The capital ranks third on the 2021 ICCA Destination Performance Index, proving its capability to adapt and ensure the success of the events in 2021.
- Bogotá is one of the main cities in Latin America when it comes to doing business. Currently, there are about 1.300 companies with foreign capital participation.
- The city offers a great variety of international conections, thanks to the El Dorado International Airport, which has the largest air cargo capacity in the region.